Swamis of Swank with Jim Goldberg & Allison Jeffries

Join us in this episode with Jim Goldberg and Allison Jeffries of Red Propeller as they trace their path into real estate marketing and branding – a journey that contributed to and paralleled Seattle’s emergence from regional to national and global prominence. 

Prophetic storytellers skilled at channeling the spirit of a place, Jim and Allison have shaped our lived experience of Seattle. In her formative work in residential marketing for Paul Allen’s real estate company Vulcan, Allison and her team breathed life into the nascent South Lake Union neighborhood. After founding Red Propeller with Jim, she told the stories of such Seattle landmark developments as Stratus & Cirrus, The Danforth, Seabrook, Luma, Amli Arc, Pike Motorworks, Via6, Capitol Hill Station and Panorama. 

Learn about current and future transformations of Seattle from this talented team and hear Allison’s insightful reminiscences of Paul Allen and his love for Seattle.

Host: Edward Krigsman
Guests: Jim Goldberg & Allison Jeffries
Sound Engineering: Daniel Gunther
Recording Studio: Jack Straw Cultural Center, Seattle
Administration: Mary Mansour

We record on the traditional lands of the Coast Salish peoples.

The views expressed in this podcast series are those of the guests and reflect their personal lived experiences. Power of Place presents oral histories with real people, and while some opinions may be controversial, they are shared as authentic expressions that honor the complexity of place. Conversations are edited for length and clarity, but otherwise remain unedited to preserve context and substance. Listener discretion is advised.

There’s so much that happens at the street level.
— Jim Goldberg

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Founding Stories with Stacy Segal

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Dreams of Abundance with Roger Valdez